Overview:
Sparkling is a bubbly, non-alcoholic juice generally used as a celebratory beverage in place of champagne. Sparkling juice is a mixture of juice carbonates and distillate, it may contain artificial sweeteners or are unsweetened. Manufacturers are coming up with a new range of juices, such as a blend of vegetable juices and fruit juice, to fascinate more customers with high nutritional value and low calorie.
Sparkling juices market is mainly driven by several health benefits and its nutritional value. For instance, sparkling apple juice comprises of large amounts of niacin and riboflavin both contain vitamins B. Riboflavin helps the cells to produce energy, and also improves eyesight and makes skin healthy, Whereas, niacin enhances gut functioning leads to healthy digestion, proper functioning of enzyme and hunger and also helps in retaining healthy skin. One portion of sparkling juice comprises 35 grams of carbohydrates which is an important nutritional diet as it provides energy required for functioning of the body. Sparkling juices made from vegetables, fruit, beans and whole grains contain high amount of carbohydrates as it contain high fiber which helps to regulate the sugar development in the body. Sparkling juice is not for people suffering from diabetics as it has no fiber to maintain the development of blood sugar.
Regular intake of soft drinks can cause heart diseases, asthma, kidney, and reproductive issues. Thus, consumers are shifting from soft drinks to sparkling juices, as it is much healthier and tastier than soft drinks. Consumers are getting attracted towards organic sparkling juice, for healthy, natural, and safe food and beverage products. Europe and Middle East & Africa are two largest market for the sparkling juices with the highest market value share owing to the high disposable income, rising purchasing power of consumers, and the increasing number of health conscious people. Also existence of large colonial population in these region is a key aspect driving the sparkling juices market. Increasing health conscious consumers, changing life style, and growing awareness about the safety and purity of the water, expected to bolster the overall growth in Asia Pacific. Moreover, the hot & humid climate of Asia Pacific coupled with rising disposable income is anticipated to propel the market growth of sparkling juice. The market of sparkling juice is highly fragmented as there is a presence of various established international and regional players who competes on quality, price, packaging, innovation, reputation, distribution, and marketing channels. Sparkling juice market is extremely competitive owing to rapidly changing technology and consumer preferences. The manufacturers act according to the changing consumer preferences, demographic trends, and changing economic conditions.
The global sparkling juices market is segmented on the following bases:
Key Players Identified for Sparkling Juices Market Include:
Key players operating in the market are Coca-Cola, Ocean Spray, Alta Palla, Bai, Campbell Soup Company, Cawston Press, PepsiCo, evaGROUP, JUICE&WORLD, Kristian Regle, MAYADOR CELLARS, ONLI Beverages, AriZona Beverages, Parle Agro, S. Martinelli & Company, SANPELLEGRINO, Schweppes (Dr Pepper Snapple Group) Knudsen & Sons, Shloer, SK Global Brands, The Good Juicery, The Switch, Welch's, and White Rock Beverages among other notable players.
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